Visitation & Profiles

AOT provides key information about domestic overnight visitors to Arizona based on visitor studies by Longwoods and Tourism Economics. The following documents include share of business v. leisure travelers, resident v. nonresident travelers, average party size, age, number of nights stayed, top activities and expenditures for each of Arizona's five regions compared to the state as a whole.

Overnight Visitation

40.9 million

Total Overnight Visitation, 2021


$3.4 billion

Total Tax Revenue, 2021

Visitor Spending

$23.6 billion

Direct Travel Spending, 2021


167.2 thousand

Total Generated Employment, 2021