Media Relations

Through the agency’s Invested Media Program, AOT provides travel media with unique article ideas regarding Arizona’s travel experiences and an opportunity to experience the state firsthand to generate positive third-party editorial exposure.

AOT works with travel media (editors, writers, photographers, and influencers for newspapers, magazines, broadcasts, online, etc.) throughout the United States as well as in targeted international markets (primarily, but not limited to, Australia/New Zealand, Canada, China, Mexico, Germany, France and the United Kingdom). Readership/circulation for these articles can reach billions of potential travelers and the return on investment generates millions of dollars for Arizona.

Results

  • Journalists Hosted: 59
  • Feature Articles Generated: 1,551
  • Article Impressions: 5.2 billion
  • Arizona Communities Visited: 33